May 6, 2022
The Lawyer Stories Podcast Episode 92 featuring Teresa Diep, Founder at Outlier Creative Group, Vice President of Marketing at EsquireTek, and Co-Founder at Justice HQ. Teresa is based out of Los Angeles, California and shares with us that when it comes to marketing and advertising lawyers need to identify who their target audience is, what your business model is, and then you can devise a marketing strategy. Teresa & Outlier Creative were recently awarded the Golden Gavel Award for their creative work. Teresa tells us about EsquireTek, a functional, useful, and automated discovery system, and her belief that technology will move the practice of law forward.